In today’s data-driven business landscape, understanding customer behavior, forecasting revenue, and improving profitability all come down to one thing: metrics. Among the most valuable performance indicators used in digital business models is a lesser-known, yet highly powerful metric known as ARPTOT, which stands for Average Revenue Per Total Order Transaction. Often overshadowed by common metrics …
What Is ARPTOT? A Complete Guide to Understanding and Using ARPTOT in Business Intelligence

